ADVERTORIAL
“Actor Ryan Reynolds Sells Aviation Gin Brand For A Reported $610 Million” 1
“Jay-Z cashes-in as Armand de Brignac champagne deal valued at $630 Million”. 2
“George Clooney Sells Casamigos Tequila for $1 Billion!3
It’s A $1.45 Trillion Opportunity – in a Red-Hot industry .
Editorial Feature | January 17, 2023
In the following report, you’ll discover this company could be the next liquor brand to hit it big…
In the following report, you’ll discover this company could be the next liquor brand to hit it big…
You’ll see how its 250-year-old distilling legacy and unique “Bag-in-Box technology” could transform the entire premium liquor industry in America…
And how this company may be on the verge of a major growth event… one capable of generating big upside potential – just like what investors saw happen with Casamigos, Aviation, and more.
But before I explain the rare opportunity you have today with this company, let me ask you something…
Have you ever wondered how Ryan Reynolds, Jay-Z, and George Clooney made their fortunes in the liquor game?
Or how Sean “P Diddy” Combs’ – a musician and clothing designer – was able to quietly amass a near billion-dollar net worth thanks to a stake in luxury vodka brand Ciroc (which is estimated to be worth a whopping $900 million today).4
Or what the secret behind Shark Tank’s Bethenny Frankel juicy $120 million payday she collected after selling her Skinnygirl Spirits line was…
Here’s a hint: it wasn’t their celebrity status.
The secret is to get in on a brand early – before pivotal events send valuations soaring.
You see, just like buying a biotech before a big FDA announcement, key events can propel share prices of commercial stocks higher.
For Clooney and Casamigos, that event was a pivotal distribution deal with the legendary Sidney Frank Importing Company. The deal brought national distribution to the company and catapulted it onto a massive growth path which culminated with a $1 billion buyout (and the brand becoming the fastest-growing spirits brand of 2022).5
For Bethenny Frankel, the pivotal event was a collaboration with former Skyy Vodka exec Kanbar. Kanbar was vital in the sale of Skyy vodka company to Gruppo Campari in 2001 for more than $200 million. Bringing him into Skinnygirl helped propelled the brand into the mainstream, leading to a 9-figure payday. 6
And as for Sean Combs near billion-dollar windfall?
His position in Ciroc skyrocketed after the company re-launched with a pivotal new campaign that rebranded the image of the beverage… and sent profits soaring 40-fold.7
So, as you can see, Clooney, Frankel, and Combs all took the risk and positioned themselves in their brands early – well before these key events.
And they were all rewarded handsomely.
Now, you might be thinking, “But these are celebrities. Don’t they get access to opportunities investors don’t?”
And you’re right…
The chance to get in early on up-and-coming liquor brands is exceedingly rare.
Normally, major liquor conglomerates like Diageo (NYSE:DEO), Pernod Ricard (OTC:PDRDY) or Rémy Cointreau (OTC:REMY.Y) snatch up high-growth liquor brands before the general public ever gets a chance to profit…
Which is why the opportunity with this company could be so special.
You see, instead of staying private while the company launches its new product line, this company chose to access capital markets immediately – flipping the script entirely.
It’s similar to what Clooney, Combs, and Frankel did
Of course, investing in companies at an early-stage has risk…
But as I’m about to explain, there are several key pivotal events that could supercharge this company’s growth and propel the company forward in the coming months. And one of those events is this:
Ex Bacardi Executive – an Industry Heavyweight – Joins this company to Steer Wholly-Owned Subsidiary
Just like how Bethenny Frankel brought in a former Skyy Vodka exec to grow the Skinnygirl liquor line into one of the largest liquor brands in the United States, this company has tapped in an industry heavyweight of their own – former Bacardi executive Timothy Brinkmann.
Bacardi is the largest privately-held spirits company in the world, with sales over $4 billion.8,9
The company is ranked in the top 10 best-selling brands globally10. And it’s in the top 5 best-selling brands in the United States11.
Brinkmann is one of the masterminds behind Bacardi’s U.S. success.
In fact, Brinkmann was instrumental in – and received industry praise for – the explosive growth of Bacardi Limon, one of the most popular flavored rums on the planet. With his help, the rum set new sales records… and became the fastest brand to 1 million cases from launch.
To put that in perspective, before Skinnygirl was acquired for over $120 million, the brand shipped and sold only 150,000 cases – less than 20% of Bacardi Limon sales.12
Brinkmann was also responsible for the integration of all new brand acquisitions to the Bacardi portfolio – and worked with top names such as Grey Goose vodka, Bombay Sapphire gin, Dewar’s whiskey, and Cazadore’s tequila.
His intimate knowledge of large-scale operations and industry relationships are a major asset to this company.
In fact, this could be the pivotal event that transforms the trajectory of the company.
Brinkmann’s proven track record of success, along with his established distributor relationships and long-term existing customer database, could translate into a major win – especially as this company launches its brand, a brand that could completely revolutionize how people consume premium spirits.
Let me explain…
“Innovation Drives the Industry”
According to Zacks Investment Research, product innovation in the alcohol industry will play a “crucial role” in market penetration.13
And that’s exactly what this company is doing.
The company is pioneering a revolutionary bag-in-box (BIB) technology that could forever change the perception of boxed alcohol.
You see, it’s a common misconception that glass is “always better” for alcoholic beverages – but that’s not the case.
Clear glass bottles – which house the majority of spirits such as tequila, vodka, and whiskey – are subject to light exposure which accelerates a process called “oxidative deterioration”.
If you’ve ever had a “skunky beer”, you’ve tasted the effects of oxidative deterioration. It alters the flavor, aroma, color, and greatly reduces the overall quality of the product.14
This companies innovative BIB packaging, on the other hand, is completely non-transparent. There is no light exposure. And as a result, its high-quality liquor isn’t subject to light-induced deterioration problems that other brands face.
The packaging also has several advantages environmentally – which is playing an increasingly larger role in the purchasing decisions of consumers…
Eco-Friendly & Environmentally Conscious
It’s also a common misconception that glass is always better for the environment over plastic. Many stores even capitalize on it – touting they only use glass bottles, “no plastic”.
But what they don’t want you to know is that in many instances glass causes a recycling nightmare. And often, it’s not recycled at all.
In fact, the U.S. Environmental Protection Agency estimates that in 2018 less than one-third of glass containers used by U.S. consumers were recycled, with 7.6 million tons ending up in landfills anyways.15
And as for the glass that’s actually put into the recycling bin, it causes major problems for the other materials as well.
You see, approximately 80% of all communities across the U.S. use a recycling method called “single-stream recycling” where consumers put all of their recycling in one bin.16
Although this method may be appealing, it results in what’s called “unrecyclable recyclables”.
This is when glass containers shatter in the recycling truck transporting them. The resulting shards then stick to, or commingle with, other recyclables like plastic and bits of paper.
By the time the glass makes it to the processing facility, its actually glass mixed with 30 to 50 percent of other stuff.
Sorting machines have a hard time telling the difference. And the end result is that about one-quarter of all material sent for recycling is too contaminated to go anywhere other than the landfill.17
So, while proponents may claim glass is 100% recyclable, the reality is that in most cases it isn’t… and it contaminates other otherwise recyclable products leading to more waste.
Not quite the environmentally friendly product many companies want you to believe.
And their elite branding looks just as attractive to a consumer as some of the established luxury brands, with the quality and pedigree to back it up.
On The Verge Major Growth
Listen, the time to act is now. You’ve already seen what happens when an early investment in a growing liquor brand pays off.
- Bethenny Frankel’s Skinnygirl spirits line sold for $120 million…
- Aviation Gin sold for $610 Million…
- And Casamigos Tequila sold for over $1 Billion.
This company could be next in line. Sign up with your email address to receive our exclusive report on one little-known company that could become a new frontrunner in this lucrative industry.
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