As Metaverse Transitions into a New Phase, Exciting Upstart Emerges to Help Lead the Way Listing on the NEO Exchange

When NFTs, non-fungible tokens, first burst onto the scene they quickly began generating large sales that caught everyone’s attention. For example:

  • An NFT of a LeBron James dunk sold for nearly $400,000 on NBA Top Shot.1
  • A Bored Ape Yacht Club NFT went from 08 ETH (US$190) to USD $423,148 in just one year.2
  • Gary Vee launched his own collection of NFTs currently with a combined market cap over 400M.
  • Mike Winkelmann aka Beeple, sold “Everydays”, an NFT for $69 Million. Prior to this, he had not sold any prints for over $100.

The Next Phase - Utility

NFTs are moving beyond simple artwork, with these creators of artwork moving towards immersive experiences. Experiences range from VIP access to a celebrity birthday party, to an exclusive video NFT from Gucci, to locker room access at a Utah Jazz NBA game, to Burger King NFTs that can be unlocked, collected and traded, to Dolce & Gabbana NFTs that include privileged and exclusive access to brand events, and more.3 4

The Metaverse - Reshaping the Internet

With the rising popularity of NFT experiences, companies of all sizes are rushing in to use them to better connect with prospects and customers.

That’s great news for a new company that just debuted on the NEO exchange on May 25.

The company IPO’d at C$0.35, dipped to C$0.28 and then rocketed all the way up to C$0.70 – and the price has been consistently strong since then.

They are committed to providing innovative connectivity to the emerging Web3 ecosystem, including digital assets and the Metaverse.

The company’s technology supports play to earn gaming and its expert’s advise individual and corporate creators and platforms and work with them to support the development of innovative IP.

The company’s top strategic advisor, Adam De Cata, is a recognized leader in blockchain, NFT, and Metaverse enablement and specializes in building digital and virtual world experiences for brands and artists.

He spent his early career managing iconic brands such as Batman and Harry Potter5 and is now serving as Head of Partnerships for Decentraland, which is widely considered the first Metaverse with a market cap currently of close to $3B which peaked at over $10B. Users can buy and sell digital real estate, while exploring, interacting and playing games within this virtual world.

Here are some examples of what has been happening at Decentraland:

  • “Metaverse Fashion Week” was recently held. This virtual event included over 70 brands, such as Estée Lauder, Dolce & Gabbana, and Forever 21.6
  • The Australian Open partnered with Decentraland to create a 3D virtual world platform that allowed those with desktop internet access to visit the Open and Melbourne Park, exploring 3D versions of the Grand Slam Stadium, Rod Laver Arena, and more.7 
  • Other brands in Decentraland are Samsung, Nike, Coca Cola, Sotheby’s, Atari and many more!8

Now De Cata is tapping into his knowledge and experience to help the company achieve its goal of building deeper connections with brands, their consumers, and the digital currency ecosystem at large as they begin to more fully embrace all the ways NFTs can change the digital and physical world experience for the better.

The company is accelerating its growth plans while also contributing to the overall evolution of the NFT industry.

They have both the leadership and cutting-edge technology to help companies fully embrace immersive Metaverse technologies to better engage and satisfy audiences.

And with the company now publicly listed on the NEO exchange it’s time to act to get in on this breakthrough company before other investors catch on and it really takes off.

Stay tuned, this is just the tip of the iceberg.  Sign up to learn more about this innovative company at the forefront of a major technological shift.


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